Saturday, August 7, 2010

Informer total readership tops 33,000

Readership of all Informer issues and indexes published to date has topped 33,000. The July 2010 issue, already accessed 412 times in print and electronic editions, has brought the publication's total readership figure to 33,191*. The total jumped more than 40 percent in the three months between May 6 and August 7, 2010.


Indexes remain the most popular of Informer's publications. The two indexes published to date have combined for about 13,000 readers, leaving the non-index issue readership total at 20,131 (a three-month increase of just under 40 percent).


The single most popular Informer issue remains April 2009. That issue, focused on the Mafia in Chicago, has a readership of 4,094. Currently, the issue with the quickest growing readership is April 2010, focused on Giuseppe Morello and Ignazio Lupo. Its numbers have nearly quadrupled since May. The seven non-index issues - excluding the one just released at the end of July - have averaged 2,817 readers.


Informer's print and electronic editions - distributed through MagCloud.com and Scribd.com - remain available indefinitely. Over time, the issues become incorporated into Internet search engine databases, resulting in dramatic increases in readership.


Issue reader totals as of August 7, 2010 
(compared with three months earlier):
Sep 2008 issue - v1n1 - 3738 readers, up 18.8%
Jan 2009 issue - v2n1 - 3051 readers, up 19.8%
Apr 2009 issue - v2n2 - 4094 readers, up 31.2%
-Index v1n1 thru v2n2 - 7059 readers, up 29.4%
Jul 2009 issue - v2n3 - 3294 readers, up 34.2%
Oct 2009 issue - v2n4 - 2335 readers, up 36.2%
-Index v1n1 thru v2n4 - 6001 readers, up 59.1%
Jan 2010 issue - v3n1 - 2357 readers, up 90.1%
Apr 2010 issue - v3n2 - 850 readers, up 388.5%
Jul 2010 issue - v3n3 - 412 readers.


* Note: The Scribd.com service shows a higher total. It calculates that the electronic edition alone has accumulated 34,340 readers.